Travis Kelce’s Cannes Lions friendship bracelet has a sweet shoutout to Taylor Swift

Travis Kelce
Travis Kelce showed off a special friendship bracelet in Cannes Lions, which was gifted to him by a fan. cameronkoporc/Instagram

Travis Kelce knows this style statement works like a charm.

Attending the 2024 Cannes Lions Festival on Thursday, the NFL star gave girlfriend Taylor Swift a sweet shoutout with a BonBonWhims friendship bracelet featuring their initials, “TK” and “TS.”

While the style was a gift from a fan — who created it at the Pinterest Manifestival, per a press release — he was clearly charmed by the personalized bling, given he was spotted wearing it all afternoon at Stagwell Sport Beach with brother Jason Kelce.

Travs Kelce on a stage
The Kelce brothers took the stage together at Sport Beach during the festival. Erik Messori

A bracelet against a red background
A fan gifted Kelce the custom Cannes-themed bling. cameronkoporc/Instagram

The accessory included red and gold beads, a nod, of course, to the Kansas City Chiefs and their colors. Meanwhile, the Pro Bowler, 34, may have been channeling Swift’s “1989” album aesthetic with his very French outfit: a crocheted baby blue and white shirt by Orlebar Brown ($745) paired with linen shorts.

Although his exact bracelet isn’t available to shop, the brand’s Adjustable Custom Pearl Bracelet ($70) and Drop Bracelet ($108) feature several identical charms — including the same dangling star and gold “TS” letters.

An arm with a stack of bracelets on it

An arm with a stack of bracelets on it

And while it’s still in stock (for now) don’t take too long making the friendship bracelets, taking the moment and tasting it; the style’s likely to fly off the shelves swiftly.

Kelce’s far from the first star spotted in the brand’s Y2K-inspired pieces, as celebrities like Sydney Sweeney, Julia Fox, Meghan Thee Stallion and Kylie Jennner have all rocked its whimsical wares.

And earlier this year Gigi Hadid even stepped out in its shimmering Silver Micropave Pop Drop Earrings ($78) for a date with Bradley Cooper.

Travis Kelce
He paired the new accessory with a silver watch and his baby blue and white outfit. Gigi Iorio /

Travis Kelce and Taylor Swift
It’s possible that Kelce will reunite with girlfriend Taylor Swift in London this weekend. Getty Images

silver can shaped earrings

Given Swift and Kelce’s penchant for sentimental jewelry, perhaps they’ll soon follow suit; the Kansas City Chiefs player famously tried (and failed) to give Swift a beaded bracelet with his phone number during her Eras Tour stop in Kansas City last July, before their headline-making courtship began.

And the pop star’s gotten bejeweled in plenty of sparkling shoutouts herself, from a diamond “87” necklace to a beaded “TNT” bracelet she sported for a playoff game this February.

With the “Bejeweled” singer set to take the stage in London this weekend, it remains to be seen if the Kansas City tight end will make the trip from France to England to support his girlfriend — and if his new accessory will come along for the trip.